Brand Identity Design Services

Bring your business to life through a custom-crafted, strategic brand identity design—not “just a logo.”

stack of branding books on white desk next to iMac computer and fake flowers

Custom brand identity design

Crafting Strategic Brand Identities That Are Timeless, Not Trendy

When you collaborate with Selah Creative Co., you’re investing in more than a logo. We’ll craft a modern, minimalist brand identity design that represents the heartbeat of your business.

Branding Packages

Basic Package
Complete Package
Strategy Package

Basic package

Basic Brand Identity


4 weeks

Starting at $2,998

If you’re a new business, this is the brand identity package for you.

You’ll receive a custom logo suite with a comprehensive style board that lists your brand’s colors, typefaces, and logo variations to keep your content on-brand.

  • Deliverables:

    • Mood board

    • Primary logo

    • Secondary logo

    • Brandmark

    • Curated color palette

    • Typography selection

    • Brand style board

  • The entire project will be managed in Notion where you and I will collaborate regarding the details of your project. This will help us avoid tedious email communication and greatly streamline the design process.

Complete package

Complete Brand Identity


5 weeks

Starting at $4,998

Your brand is more than a logo—it’s who you are; on paper, online, and in person.

You can’t deny that a professional brand identity makes all the difference. Do you really want to keep that Canva logo your friend designed when you first started your business? It’s time to take your business seriously and invest in a brand identity that will scale with you.

  • Deliverables:

  • The entire project will be managed in Notion and Adobe XD where you and I will collaborate regarding the details of your project. This will help us avoid tedious email communication and greatly streamline the design process.

Learn more about brand strategy vs. brand identity

package Add-On or standalone service

Brand Strategy Intensive


2 - 3 weeks

Brand strategy helps clarify your brand by dialing into its essence and unveiling your true purpose as an entrepreneur.

Maybe you have a brand design you love, but its direction feels unclear, or there’s been a disconnect along the way—it’s time to partner with a creative brand strategist.

Getting started is the hardest part of anything. So, before you start doing business, let’s define who you are, what you do, how you do it, and why you do it. Then, I’ll translate your strategic mission-in-business answers to the visuals that clients see and the copy they read.


+ 120-min brand strategy session

+ 25-page brand strategy manual

Foundations

Competition

  • Competitive analysis

  • Positioning

  • Differences

  • Your services


Learn the difference between brand strategy vs. brand identity

Basic Package

Basic Brand Identity Design


3 - 4 weeks

If you’re a new business on the block looking for a budget-conscious brand, this basic branding package is for you.

  • I will present one complete brand design concept via video recording, displaying the design solution for your business in B&W and color. Deliverables:

    • Mood board

    • (1) Primary logotype

    • (1) Secondary logo

    • (1) Brandmark

    • Curated color palette

    • Typography selection

    • Comprehensive brand board

    • Final design files (B&W only)

  • The entire project will be managed in Notion where you and I will collaborate. This will help us avoid tedious email communication and greatly streamline the design process.

The magic of branding begins at the intersection of design and strategy.

A holistic brand strategy attracts your dream client and sets the tone for their experience with your business.

A visual identity design makes every first impression memorable, from your colors to your website content.

 

Frequently Asked Questions

Do you offer graphic design services if I already have a brand?

You bet! If you need a welcome guide PDF, social media graphic templates, business card design, or another form of print or digital collateral, let’s get in touch!

Does a typographic logo cost the same as an illustrated logo?

Yes, a typographic logo (e.g., Selah Creative Co.’s primary logo), is the same price as a logo with an illustrated element or icon. Sometimes, finding the perfect font is even more difficult than creating an iconic brand element.

Either way, both logotypes go through the same creative process.

What's a primary logo vs. alternate logo vs. submark (etc.)?

Great question! I wrote a blog to answer this very FAQ. Take a detour and read about the 4 logo variations every brand needs.

Can I just get a logo instead of a brand identity?

A logo is just one piece of the bigger brand picture that represents you and your business. Your brand is your name, purpose, industry experience, credibility, and other intangible aspects. A logo is a creative expression of all of those things combined and more, but it can’t be wrapped up in one creative element.

All of that to say, “solo logos,” as I like to call them, are not something I offer. Learn more about why you need a brand strategy and brand identity.

Are there additional costs or fees associated with branding?

Yes, there can be additional costs incurred during the branding process, such as typefaces (fonts), which require a licensing fee before you can use them publically.

What's the difference between brand strategy and brand identity design?

Design terminology can get a bit confusing, so I wrote a blog that answers the following FAQs:

+ What is a brand?
+ What is brand strategy?
+ What is a brand identity?

Take a read: Brand Strategy vs. Brand Identity: What’s the Difference?